As Summer winds down in the US, I want to express my thanks and wish all of my friends, clients, customers and students a wonderful Labor Day.

2015 has been a magical year for me, and I am truly blessed in so many ways. I’d like to give back and share by offering you several gifts, the only way I know how…

With Entertainment and Education.  Afterall, what in the world could be more valuable than laughter and knowledge?

My Gifts for you:

• FREE Audio “The Perfect Sales Storm”
• FREE Udemy Course – Udemy Course Creation: Free Fast Track Udemy Course Creation
• $9 Udemy Course (reg. $197) – Command Big Bucks: Personal Branding & Status Growth Hacks
• FREE Back End Blueprint Book

Have a wonderful weekend.  Enjoy!

Steve

The post My Labor Day Gifts For You appeared first on Steve Rosenbaum.

Also, Sandy is making some incredible videos chronicling her Breast Cancer battle. Please visit http://mypersonalbreastcancerjourney.com.

Watch the videos, leave a comment, and most of all please spread the word and share with your friends, family and online social media circles.

The post ZapPowee Fights Breast Cancer appeared first on Steve Rosenbaum.

The purpose of your business should be to afford you the ability to live your ideal lifestyle.

Well, Sherri and I recently celebrated our 25th Anniversary.

Obviously, a special day…

One we’ve worked hard for, in our marriage, our business and our family life, and one we’ve dreamt about as long as we’ve been together.

An we wanted to celebrate in style!

We had a wonderful day hanging around and touring some wineries in the Texas Hill Country. Capped off with stay at the magnificent Inn Above Onion Creek.

Here are some of the outstanding places we visited. If you’re ever in the area, make sure you drop on by and give these wonderful people your business. (You’ll be glad you did)!

The Inn Above Onion Creek (see Yelp Review)
Duchman Family Winery (see Yelp Review)
Salt Lick Cellars (see Yelp Review)

Finally, we’d like to give a shout out and special thank you to Scott and Teri at Salt Lick Cellars who gave us a delicious bottle of Sparkling Wine to help us celebrate.

Thank you, very much.

The post Ideal Lifestyle: Celebrating our 25th Anniversary (Sherri and Steve) appeared first on Steve Rosenbaum.

If it all ended tomorrow, what would you do?

Join me and in Las Vegas July 20-22 for Dr. Ben’s Internet Marketing Event.14 “Survivor” Lessons that teach you how to build your business and take it to the next level (which will help you even if the Mayans are wrong!)

Make sure to stay for the absolute most exciting, inspiring and motivational presentation (mine, of course), as I teach you how to turn your business into an empire in the “Business Scaling Masterclass”.

Great airfares and hotel rates are still available, but you must book now!

See you at the End of the World!

The post It’s the End of the World! (Why is Steve celebrating?) appeared first on Steve Rosenbaum.

Jerry Roberts
StreetSmart Reviews

Count on Jerry Roberts, the hard-hitting mastermind behind StreetSmart Reviews to make it interesting!

Jerry asked to interview me and Jim Armstrong before the release of our upcoming mega-product Cheapskate Eliminator.

Jerry didn’t lob us the usual softballs. Instead, Jerry came right for the jugular, addressing some of the biggest challenges facing our industry today.

“Are Warriors experienced enough to call themselves consultants?”

You might be surprised at my answer…

Listen for yourself

Enjoy!

The post Steve Gets Grilled by Jerry Roberts on StreetSmart Reviews appeared first on Steve Rosenbaum.

I want to avoid cliche’s like “You have to read this book…” because, you don’t.

But I can’t understand why anybody in our industry that is serious about taking their business to a new level, achieving the ideal lifestyle, and getting balance into their work and personal lives wouldn’t want to read it.

Chronic Marketer is not what you think. It’s not the ramblings of an incoherent pothead (sorry to disappoint you).

Rather it’s a brilliant, and extremely personal, story of how one of  the most successful internet marketers and keynote speakers has been able to achieve success, despite many obstacles.

I have to say it’s one of my favorite business books I’ve read in the past 3 years. Not because Brad is my friend, and he is, but because I can relate to many of his struggles that he has endured and conquered, to make it to the top (all except the pot-smoking stuff!).

One Favor to Ask: Please buy Chronic Marketer RIGHT NOW because it will help propel Brad’s new book to Best Seller status on Amazon!

Enjoy Chronic Marketer. I know you will.

And Thank You Brad for this labor of love!

The post Chronic Marketer Book Review (by Brad Gosse) appeared first on Steve Rosenbaum.

At 4:30 this morning, I wrote these letters to my Senators and Representative.  I urge you to DO THESE 3 THINGS TODAY.
(Feel Free to use my exact letter if you like):

1. Find the names and addresses of your Senators and Representatives here: http://www.contactingthecongress.org
2. Mail them a “Stop SOPA / PIPA” letter just like this (notice differences for Sen. and Rep)
3. Urge others to take action. Write a post or tweet a link to this one. Mail to your list. Post on Facebook. Make a YouTube Video. Whatever it takes.

I know it may seem like our individual actions have little effect on the outcome, but nothing can be further from the truth. If you value the way you use the internet today, there is nothing more important that you can do right now.

Help me in spreading the word.

Steve Rosenbaum

The post What you should do now to Stop SOPA and PIPA appeared first on Steve Rosenbaum.

I take success very seriously.

Because Success equals Freedom.

A person I met a few years ago knows more about living without freedom than just about anybody on this planet. Dave Lakhani was raised in a religious cult. A cult that suppressed his freedoms and prayed for his destruction when he tried to leave.

Dave turned his experience into a powerful educational and motivational tool and is one of the most engaging experts you’ll ever here talk about persuasion.

I’ve dug up from my archives one of my very first interviews. The audio quality is terrible, my interviewing skills are terrible, and the content is absolutely priceless. The time I spent with Dave Lakhani has shaped and formed so much of what I do that I wanted to share it with you.

It’s funny, listening to myself interview Dave reminds me of Chris Farley interviewing Paul McCartney. Remember that??!! What a Riot!

Here’s to your success in 2012. I promise to continue showing you, inspiring you and educating you how to take your business to the next level.

There are a lot of businesses counting on our success together.

All my best,

Steve Rosenbaum
The Back End Specialist

The post Persuasion vs. Manipulation Video: Dave Lakhani and Steve Rosenbaum appeared first on Steve Rosenbaum.

You probably have information like this in your system, too.  What could you do if you could drill down and find the needles in the haystack?

The post Case Study: Actual Sales Automation Internet Campaign Results appeared first on Steve Rosenbaum.

A carefully crafted newsletter strategy will build trust in your customers and prospects and make them want to do business with you.  Here are 9 easy tips and newsletter ideas to make your newsletters more interesting, and easier to assemble and send out.

1. Build Your List – Everybody you meet should be given the option to join your newsletter.  Several of my clients just finished the Austin Home and Garden show.  They took in hundreds of contacts.  I hope they don’t  make the mistake of thinking all these people are ready to be their customer, RIGHT NOW.  But there’s a good chance that many of them are looking for valuable information that will help them make their buying decision when they are ready.  If you do these types of shows, make your first post show contact an invitation to receive your newsletter… with no obligation.  Also send out a Free Case Study featuring a customer testimonial and interview.  They will appreciate the valuable information.

2. Keep On Schedule – Give yourself deadlines and stick to them.  Schedule time to do your research and write your articles.  Develop a reserve of content so that you can easily find womething to include instead of having to constantly write under the pressure of a deadline.

3. Use Digg and Google Reader – These are great services for finding content.  Mark your favorite articles so that you can always come back to them.  You can include links in your articles to those articles or you can use the information to write your own. Here’s a great article: “How To: Use Google Reader Like A Rockstar”

4. Summarize Your Blog Posts– Keep your newsletters short.  Post your long articles, with details, pictures and links on your blog for everybody to see, and summarize those posts in your newsletter.  Use trackable links in your newsletter so that you can see which posts are most popular.

5. Automate – I use Aweber to manage my newsletters because they have automated the entire process and made it a no-brainer for me.  You can choose whatever look and feel you want from their templates.  They create the summary posts from your blog entries, and they provide the subscription forms for you to capture contact information.  Plus they have all the trackable links and reporting that I need to analyze each mailing.  There are many services out there to choose from, but Aweber is a recognized industry leader.  That’s why I have used them for the past 5 years.

6. Write Case Studies about your Customers – Talk about a Win. Win, Win!  Your readers love success stories.  They want to know how others have solved the problems they are facing.  Who better to tell the story than your satisfied customers?  Third party testimonials are very powerful… when they are authentic.  Your readers will love the stories.  Your customers will appreciate the recognition, and you will get the benefit of the great press!

7.  Sell by Teaching – People don’t like to be sold.  But they do like to be educated, and they will buy from the experts they trust.  Make at least 75% of your content informational and educational, and no more than 25% of your content should be “Salesy”.

8.  Include Resourceful Links – People love to find good new resources, articles and videos.  Share your favorite places with you list.  They will appreciate you for it.  By the way, have you bookmarked my $1,000,000 Rolodex”? There’s tons of goodies for you here!

9.  Pay Attention to Your Numbers – You want to keep track of each mailing and track its performance.  Pay attention to how many were sent, how many bounced, how many were opened, which links were clicked, what time of day and what day of week the mailing was sent.  Track different subject lines and content.  You will soon learn what is most effective for your readers.  Once again, Aweber is a great service that makes this easy for you.

Remember, building trust is a function of time, frequency and quality.  Use your newsletter to keep in front of your audience on a consistent basis, and they will turn to you to solve their problems and do business with you.

The post 9 Easy Tips And Newsletter Ideas To Build Your Following appeared first on Steve Rosenbaum.